Carnival Cruise Lines Launches Live Internet Booking Engine
MIAMI, March 10 -- Carnival Cruise Lines, the largest operating
unit of Carnival Corporation (NYSE: CCL), has introduced BookCCL.com, a live
Internet booking engine for travel agents, which can be accessed directly at
web address BookCCL.com or through a link on Carnival's web site at
www.carnival.com.
"The Internet offers ease of access, convenience and 24-hour-a-day
availability to travel agents, many of whom do not necessarily subscribe to
the major electronic cruise booking services, or may be working from home or
at hours when Carnival's phone lines aren't available," said Bob Dickinson,
president of Carnival Cruise Lines.
He pointed out that a recent study by the Travel Industry Association of
America in Washington, D.C., revealed that an estimated 33.8 million adults
used the Internet in 1998 for travel planning, which represents a 1,000
percent increase within the past two years alone.
"People are gravitating more and more toward on-line purchasing and travel
agencies can take full advantage of that trend by incorporating the Internet
into their business operations as a sales and reservations vehicle thereby
enhancing their overall level of service," said Dickinson.
Each travel agency will be required to designate one individual who will
contact Carnival for that agency's user I.D. and password. Following a
verification process, that individual will be responsible for disseminating
the information within his or her respective agency.
Once having accessed the agent-exclusive area, Carnival's Internet booking
engine guides users through each step of the reservations process in a simple,
easy-to-follow format.
All 14 ships in the "Fun Ship" fleet, including the 102,000-ton Carnival
Triumph, which is scheduled to enter service in July, are available for
booking via BookCCL.com.
The company is also developing a similar live Internet reservations vehicle
for consumers, which is expected to be launched later this winter and will
provide easy and convenient access to the company's reservations system for
virtually anyone who uses the Internet. Holland America Line, another
operating unit of Carnival Corporation, is expected to launch its own booking
engine for travel agents later this year.
Carnival Corporation is comprised of Carnival Cruise Lines, the world's
largest cruise line based on passengers carried, Holland America Line,
Windstar Cruises, a majority interest in Cunard Line Limited, which operates
the Cunard and Seabourn cruise brands, and interests in Costa Cruises and
Airtours plc. Combined, Carnival Corporation's various brands operate 43 ships
in the Caribbean, Alaska, Europe and other worldwide destinations.

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