Cruise Lines Introduce a Record Fifteen Ships in 2002
NEW YORK, Jan. 3, 2002 -- With more ships slated to enter service in 2002 than in any other single year in the history of the cruise industry, the new year is shaping up to be a significant period for the North American cruise lines.
Fifteen ships -- accommodating 49 to 2,600 guests -- will spawn intriguing new itineraries both close to home and around the world, an expanding roster of options and unprecedented value, says Cruise Lines International Association (CLIA) and the International Council of Cruise Lines (ICCL).
The fleet is expected to generate a record number of cruisers, including more first-time cruisers than ever. In research recently conducted by CLIA, "The Cruiser and Cruise Prospect Study," nearly nine out of 10 vacationers -- including 85 percent of pleasure travelers who have yet to cruise -- say they are interested in cruising.
"The Cruiser and Cruise Prospect Study validates the tremendous product enhancements that have been introduced in recent years. CLIA-member lines are continuing to create experiences that appeal to people who seek choices in what they can do on their vacation, a comfortable setting in which to do it and a great value," said James G. Godsman, CLIA president.
The study also provides insight into the factors vacationers use to decide on a particular cruise, including destinations, value and amenities.
Destination was cited by more than 85 percent of all respondents as the most important factor in the decision to take a particular cruise. The most popular future cruise destinations among all vacationers are the Caribbean and Alaska, followed by the Bahamas and Hawaii. Experienced cruisers also expressed notable interest in Mediterranean/Greek Islands/Turkey itineraries.
In addition to the continued popularity of western Mediterranean, Baltic and Scandinavian itineraries, lines also are featuring sailings to the South Pacific, Far East and Africa, transatlantic crossings and world cruises.
For those seeking to stay closer to home in 2002, several lines have added more departures from North American ports and have added sailings to the Caribbean, Alaska, Hawaii, Mexico and South America.
Both cruise prospects and current cruisers have similar priorities on a vacation: good value, fun and a break from routine were cited as "must-haves" by more than 80 percent of those surveyed as important when selecting a vacation. When it came down to choosing a cruise, value was a deciding factor for more than 82 percent of all respondents - second only to destination.
Cruises have long been known for their exceptional value, and now, the inclusive nature coupled with current pricing makes a cruise a value that can't be matched. Cruises are widely acknowledged for the range of activities and amenities they offer; integral to this is the opportunity for cruise vacationers to do as much or as little as they want. The CLIA study confirms that cruisers appreciate the ability to select from a variety of options, with informal dining choices, cultural events, fitness and spa facilities, and educational programs topping the activities and facilities that appeal to both past cruisers and cruise prospects.
The late '90s popularity of dining options on cruise ships continues to make big news in 2002. Guests can experience the fine dining for which cruise lines are famous in a variety of settings -- formal and informal.
When it comes to spas and fitness facilities, the lines feature the latest equipment and
techniques. To escape the tension of today's world, guests can opt for a relaxing massage or sauna. Fitness-minded folks can continue their exercise program or try something new with the latest equipment and programs available on today's ships.
The number of cultural/educational programs, activities and shore experiences is also growing, with choices for all travelers, whether they seek cultural enrichment or adventure.
A great deal also is going on behind the scenes to ensure the experience is memorable and safe.
Increasingly sophisticated equipment and extensive training have made cruising one of the safest vacations. For health care, ships typically provide ready access to medical facilities designed to deal with everything from sunburn to cardiac episodes. Most lines have adopted the American College of Emergency Physicians' guidelines, which outline such medical needs as equipment, procedures, personnel and medicine.
The cruise industry's highest priority remains the safety and security of all passengers and crew. Within hours of the September 11 events, cruise lines implemented Level III (the highest level) security measures, as cited in the U.S. Coast Guard's Security for Passenger Vessels and Passenger Terminals regulations, and remain at that level.
The welfare of the environment is also a primary concern for the industry. All cruise ships operating in American waters must comply with U.S. environmental laws. The cruise industry maintains a leadership role in all maritime operations and is committed to eliminating all forms of pollution through improved environmental policies, procedures, and technology.
The cruise industry plays a key role in the economy, too.
"The industry remains committed to helping the travel industry and the economy grow," says Michael Crye, president of ICCL. "In 2000, the cruise industry created 257,000 American jobs and contributed approximately $18 billion to the U.S. economy."

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