Sneak Preview Tours Online of Pre-Launch Eurodam

SEATTLE, March 6, 2008 -- Holland America Line is offering curious cruisers online tours of the upcoming Eurodam at a dedicated site accessed from Holland America Line's redesigned website, http://www.hollandamerica.com/.

Videos, photographs, animation and renderings breathe life into a virtual tour of a ship yet to sail the seas.

"We created the Eurodam site to showcase the new design and concept of the Signature class ships," said Richard D. Meadows, CTC, executive vice president, marketing, sales, and guest programs. "We are proud of the evolution of our ships, and we are pleased to share as many details as possible with our loyal guests who are very curious to see what awaits."

An invitation to explore the Eurodam greets visitors to the site. A rendering comes alive with animation and a fly-over shot gives a 360-degree view of the ship. Stateroom renderings show the contemporary, mono-chromatic design accented with bursts of color, a departure from the line's usual floral schemes.

Content on the site is arranged around Holland America Line's five brand pillars essential to the guest experience -- elegant ships and accommodations, sophisticated dining, gracious service, extensive activities, compelling itineraries.

Eurodam ship renderings and animation are used in combination with photos and narrated videos from other Holland America Line ships to give visitors an idea of what it will be like to set sail aboard the 2,104-guest Eurodam.

Links at the bottom of the site connect visitors to the Find Cruises tool on Holland America Line's website, links to the Eurodam blog, or enable visitors to share the site with a friend via email.

"This powerful content provides another avenue for experiencing the ship's new design concepts," said Meadows. "We hope it piques interest to book a cruise on the Eurodam's upcoming European, Canada/New England or Caribbean itineraries."

The Eurodam sets sail on a three-day prelude cruise July 2, 2008, prior to the maiden voyage from Copenhagen on July 5.